Wednesday, April 28, 2010

IMAX and Warner Bros. unite

From ComingSoon.net:

"IMAX and Warner Bros. Pictures announced a deal today good for up to 20 movies from 2010 through 2013:

IMAX Corporation and Warner Bros. Pictures, a unit of Time Warner Inc., announced today that they have completed an agreement to release up to 20 Warner Bros. films in IMAX's format over the course of the next three and a half years (from 2010 through 2013). The agreement strategically aligns Warner Bros.' tent-pole business with the increasing worldwide popularity of The IMAX Experience in both 2D and IMAX 3D, providing the studio with an added distribution platform that consistently delivers strong box office returns. The agreement underscores the excitement around the studio's future films which are anticipated to be among the best Hollywood event titles slated for release in the coming years.

Under the agreement, Warner Bros. movies that will be released in IMAX are: Legends of the Guardian: The Owls of Ga'Hoole 3D (September 24, 2010); Harry Potter and the Deathly Hallows: Part 1 (3D) (November 19, 2010); Harry Potter and the Deathly Hallows: Part II (3D) (July 15, 2011); Happy Feet 2 (3D) (November 18, 2011); and The Hobbit (December 2012). Warner Bros. and IMAX also plan to release an additional 15 films over the course of 2011, 2012 and 2013, including Gravity, Dark Shadows, [the non-Mel Gibson Mad Max movie] Fury Road, Batman 3, and [the next] Superman [film]."

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